RALEIGH, NC—Texas-based Fossil has retained French/West/Vaughan to handle public relations, special event coordination and media buying for its “Are You Our Vintage?” model search in three North Carolina markets. Fossil specializes in consumer products predicated on fashion and value, including an extensive line of fashion watches sold under the company’s proprietary and licensed brands.
FWV is also working on the latest production for MTV. Bad Boy Worldwide, the production company founded by Sean Combs, enlisted the services of FWV to secure a live audience for the taping of an MTV dance show pilot program filmed in Durham, NC.
Finally, celebrity Chef Lorena Garcia of Miami Beach restaurant Elements, has enlisted FWV to help her handle publicity requests and endorsement opportunities.