SYDNEY—Ogilvy Public Relations Worldwide has named Brian Giesen, currently a vice president and senior strategist with the firm’s 360° Digital Influence Group in Washington, D.C., will be joining Ogilvy PR in Asia Pacific, based in the company’s Sydney office.
Giesen brings more than ten years of experience developing, managing and executing a range of digital marketing and social media campaigns for brands such as Lenovo, Johnson & Johnson, Unilever, DuPont, Yum!, National Institutes of Health and the Lance Armstrong Foundation. He will provide senior counsel on crisis and issues management from a digital perspective, educate employees on the fundamental parts of digital influence strategy and educate on a range of digital tools to help build further understanding on the power of digital influence among both existing and new clients.
Prior to joining Ogilvy PR, Giesen worked as a legislative assistant for U.S. Congressman Jay Johnson, where he lead an effort to promote the federal E-Rate program, connecting Wisconsin schools and libraries to the Internet.