LONDON--Smartphone and tablet PC protective case manufacturer LifeProof has appointed GlobalCom firms to provide PR support in key European markets.
The American company has enlisted four member agencies from the GlobalCom independent network: Escapade in the UK; Point Virgule in France; Sweden's Springtime; and GlobalCom PR in Germany.
“The LifeProof brand has grown quickly in the US market and we needed an international PR organization with global reach and strong local PR teams to expand this success in EMEA," said LifeProof CEO Gary Rayner. "GlobalCom PR Network has proven to be a results-oriented and dynamic partner."
LifeProof designs, manufactures and markets products that aim to provide better protection for smartphones and tablets from water, mud, dirt or snow.