CHICAGO—GolinHarris has appointed Tracy Weisman executive vice president and group director of the consumer brands practice. Weisman will oversee the growing consumer brands team in Chicago, which counts McDonald’s, British Petroleum, Ralston Purina, Good Humor-Breyer’s and Florida Department of Citrus, among its clients.
Prior to joining GolinHarris, Weisman served as a consultant in the consumer space, providing strategic counsel to companies including Home Depot, Kraft, Avon, Wal-Mart and Sears. She has also served as an executive speech writer for several prominent local business and political leaders.
Prior to her consulting career, Weisman served as editor-in-cief of an online communications magazine; supported the executive team of the Museum of Science & Industry; and worked in the media and creative groups at Leo Burnett Company.