CHICAGO—Sargento Foods, a leader in the cheese industry for more than 50 years, has selected GolinHarris as its agency of record. The agency has been tasked with leading and managing the company’s public relations efforts in four core areas: consumer marketing, corporate communications, social media and public affairs. The account will be led out of the Chicago office by Amy Kennedy, senior vice president.
“GolinHarris is a good fit for Sargento,” says Barbara Gannon, Sargento’s vice president of corporate communications and government relations. “It is large enough to provide insight and experience in many public relations specialty areas, while offering the personal attention and high level counsel we need and expect from our agency partners.”
Founded in 1953 in Plymouth, Sargento is a leading manufacturer, packager and marketer of natural shredded, sliced and snack cheeses, cheese appetizers, ingredients, sauces and other culinary solutions.