ISTANBUL—Excel PR has become its exclusive Turkish associate of Hill & Knowlton. Based in Istanbul, with 30 staff and yearly revenues of more than $1m, Excel will provide strategic and tactical communications support to Hill & Knowlton’s clients on the ground in the market.
Established in 1994, Excel PR is one of top five largest agencies in Turkey with a client list that includes Unilever, Procter & Gamble, Kraft Foods International, Koç Group, Oriflame, The Amrop Hever Group, LOGO Business Solutions, and Wella. Services include brand communications, corporate communications, media training, crises & issues management, event management, lobbying & public affairs, Internet communications, media relations, mergers & acquisitions communications, consumer marketing, reputation management and internal communications.
According to Jim Bull, chief operating officer for H&K’s EMEA region, “The demand from our clients for PR solutions in Turkey is growing steadily. With this agreement, we have significantly strengthened our local capabilities. The Turkish market is at a turning point, as it forges ever stronger links to the European Union and the spending power of its enormous population of around 70 million people rises.”