LOS ANGELES—Twentieth Century Fox Home Entertainment has selected Hill & Knowlton as communications consultancy of record for its U.S. business. The assignment includes working alongside the client on the corporate and consumer communication campaigns for all Fox film and television programming, acquisitions and original productions on Blu-ray disc and DVD.
“Hill & Knowlton is a reputable agency that brings along invaluable knowledge, creativity and resources giving them a distinct edge in the industry,” says James Finn, senior vice president, corporate and consumer communications, Twentieth Century Fox Home Entertainment. “Its divergent thinking will complement our strategic publicity campaigns.”
Hill & Knowlton’s Los Angeles-based entertainment-tech team will lead activities with support from the New York offices and bringing in regional offices as needed.
Twentieth Century Fox Home Entertainment joins H&K’s portfolio of entertainment clients, which includes Dolby, THX, Technicolor and Blockbuster.