Haier Group Selects H&K for Olympic Sponsorship PR
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Haier Group Selects H&K for Olympic Sponsorship PR

Hill & Knowlton has signed an agreement with Haier Group, the official home appliances sponsor of the Beijing 2008 Olympic Games, to promote its brand internationally during the Games.

Paul Holmes

BEIJING—Hill & Knowlton has signed an agreement with Haier Group, the official home appliances sponsor of the Beijing 2008 Olympic Games, to promote its brand internationally during the Games. Hill & Knowlton will provide outreach to the international media and assistance in communicating the brand’s vision.

 

Haier is the number one home appliance manufacturer in

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