LONDON—Huntsworth, the public relations holding company headed by former Shandwick chairman Lord Peter Chadlington, is hitting the acquisition trail again, announcing its intent to acquire Trimedia Group and the Grayling Group, and take a 60 percent stake in British financial communications specialist Hudson Sandler.
Huntsworth will buy a majority stake in Hudson Sandler from French holidng company Havas, paying £1,140,000 in cash. Key members of the Hudson Sandler management team will retain a 40 percent interest in the company, which focuses on financial public relations.
Hudson Sandler was launched in 1986 and has a broad client base of around 70 clients including FTSE 100 and 250 constituents and financial institutions. It will become part of The Global Consulting Group, Huntsworth’s international corporate financial and public affairs consultancy which has offices in New York and other major markets.
The Trimedia Group is a multi-disciplinary PR and communications group with operations in Switzerland, Austria, Germany and France being acquired for an initial consideration of €4.4 million (£3.0 million) and deferred consideration based on performance. The total maximum consideration is €24.9 million (£16.9 million)
The Grayling Group is an international group of public relations, public affairs and events management companies with operations in the U.K., U.S., Belgium, Ireland, Singapore and Hong Kong, being acquired for a total consideration of £10.0 million.
According to Huntsworth chairman Jon Foulds, “The announcement of these important acquisitions represents significant further progress towards achieving the group’s stated strategy of building an international public relations group. ”
Fundraising for the deals, totaling £21.9 million has been fully underwritten by Numis Securities Limited.