NEW YORK—MWW Group has added Iceland Naturally to its client roster. Iceland Naturally is a branch of the Icelandic Tourist Board and the Icelandic Foreign Service OBS (Overseas Business Services), and has developed a program to drive awareness and increase investor knowledge of the economic development and sustainable energy sectors of Iceland.
MWW Group will work with Iceland Naturally to effectively position Iceland as a world-leader in the renewable energy sector, well on its way to being the first energy-independent country in the world by 2050. The PR firm’s efforts will also illustrate the energy-related investment and trade opportunities available in Iceland for U.S. businesses.
This month, Iceland Naturally and MWW will host a media press tour in Reykjavík, Iceland, designed to highlight Iceland’s achievements in sustainable energy technology and research, and the extensive investment opportunities available.
According to Hlynur Gudjonssonof, trade commissioner for the Consulate General of Iceland, MWW was chosen in part for its leadership in the renewable energy field.