India's Avian Media Adds Leadership Roles
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India's Avian Media Adds Leadership Roles

Girish Balachandran was made chief strategy officer, meanwhile Neha Mehrotra and Shalmana Tendulkar become regional heads for Avian North & West respectively

Holmes Report

India's Avian Media Adds Leadership Roles
MUMBAI — Avian Media has added new roles — chief strategy officer and regional heads —  as it braces for growth from existing and new clients. 

Girish Balachandran has been promoted as chief strategy officer. In the last eight months at Avian Media he has held responsibility for top client relationships, winning new business and championing LEAP, an agency-wide, employee-led movement. In his new role, Balachandran will continue building a growth roadmap for the agency including incubating newer business units – digital & content marketing and CSR, advocacy and development sector work.

Neha Mehrotra, an Avian Media veteran has been appointed as regional head for North. She is one of the first employees of Avian Media and recently completed 11 years with the company. Mehrotra has helped build a team in Delhi looking after clients across aviation and defense, consumer electronics, automotive and e-commerce among others. In her new role, Mehrotra will be responsible for leading strategy and creating standards and processes to ensure a consistency in service, as well as manage operations for Avian Media in north India. 

Shalmana Tendulkar has taken the reins of Avian West as regional head. She joined Avian Media in Jan 2014 to lead its consumer practice out of Mumbai. In her new role,Tendulkar oversees operations for Pune and Mumbai offices. Prior to Avian Media, Tendulkar has worked at Genesis Burson Marsteller and as an independent communications consultant in India.

Subramaniam M continues leading operations for Avian Media in the South as regional head of its business across offices in Bengaluru, Hyderabad and Chennai.
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