Industry News In Brief (December 7, 2015)
Charting the future of public relations
Holmes Report
News and insights from the global PR industry

Industry News In Brief (December 7, 2015)

Allison opens in Boston; Weber Shandwick opens in Brasilia; Spring O'Brien is acquired; new firm launches in Vancouver.

Holmes Report

SAN FRANCISCO—Allison+Partners has entered the Boston market, expanding the agency's footprint to 13 cities in the US and 19 worldwide. New York general manager Anne Colaiacovo has been named chair, Eastern region, to manage the business operations of Boston, in addition to New York and Washington, DC. President of the global corporate practice Matthew Della Croce has relocated to Boston to grow the agency's client base and attract new talent locally. 

NEW YORK—Weber Shandwick has opened an office in Brasilia, extending its public affairs expertise to the Brazilian capital and offering strategic counsel in policy and government relations to clients in the region. Andreia Salles has been appointed managing director, Weber Shandwick Brasilia, to lead the new office. Salles is the founder of Emporio Communication in Brasilia and also worked as a newspaper reporter.

LOS ANGELES—Myriad Marketing, an integrated firm focused on travel and tourism, has acquired Spring O’Brien, a 33-year-old New York-based public relations agency specializing in travel and lifestyle communications. Chris Spring, founder of Spring O’Brien, will continue to run the company and operate it as a separate unit within Myriad, with its current staff and clients. Combined, the two firms have a team of over 50 professionals in New York and Los Angeles offices.

VANCOUVER, BC—Entrepreneur Wolf Wörster has launched Kudamm Marketing, a luxury marketing agency that will help celebrities, high-profile individuals, start-ups, and brands reinvent themselves. The agency offers branding, marketing, sales and introduction services to clients, building on the work of Wolf Wörster Associates, a luxury property consultancy.

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