Industry News In Brief (September 1, 2014)
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Holmes Report
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Industry News In Brief (September 1, 2014)

AMEC schedules 2015 Summit; Chime reports healthy growth; PROI adds African partner; energi forms digital partnership.

Holmes Report

STOCKHOLM—The International Association for Measurement and Evaluation of Communication (AMEC) will hold its next International Measurement Summit in Stockholm on 3 and 4 June, 2015. Retriever, a leading Nordic media monitoring and media analysis company, will be the Summit’s headline sponsor. More than 250 delegates from 35 countries attended the last Summit on Measurement held in Amsterdam this year.

LONDON—Chime, the communications holding company that is parent to The Good Relations Group, reported operating income up 26 percent for the first half of 2014, to £97.6 million, and operating profit up 25% to £17.2 million. The company cited expanded international operations, particularly in sport and entertainment and advertising and marketing services, and strong profit in its sport and entertainment business following a successful World Cup.

NAIROBI—Corporate Talk PR has been appointed a PROI Worldwide partner agency, joining more than 65 partner firms. Corporate Talk PR is part of Corporate Talk Group, an integrated marketing communications company whose offices in Nairobi and Uganda serve East African markets including Tanzania, Malawi, Zambia and Madagascar. The agency offers integrated communications services with expertise in business-to-business PR, media relations, corporate and marketing communications and public affairs.

TORONTO—Canadian public relations firm energi PR has formed a strategic partnership with Derooted Creative Agency aimed at expanding and complementing the offerings of both agencies. Established in 2008, Derooted Creative Agency supports clients at the intersection of technology, media and communications, introducing clients to technologies, marketing concepts and multi-media platforms that can set them apart from competitors.

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