ROTTERDAM—Patricia O’Hayer has been named vice president of communications for Europe at Unilever, reporting to Constance Kann, head of global communicati¬ons. O’Hayer has experience managing issues and crisis management systems for major companies including Baxter and Dow Corning and has also worked in change management and media relations. Most recently she was vice president of global corporate communications for Tetra Pak.
LONDON—Neil Honor, who has 13 years consumer marketing experience working with top brands such as Nestlé, The Coca-Cola Company, Starbucks and Bollinger, has been named director at Porter Novelli U.K. Honor will work closely with Jean Wyllie, managing director. Most recently, he was managing director of Communique PR, the consumer marketing division of Burson-Marsteller, and earlier held senior roles at Kaizo Barclay Stratton and Ketchum.
LONDON—Caroline Hempstead has joined the AstraZeneca Group as vice president for group corporate communications, reporting to Lynn Tetrault, vice president for global corporate affairs. She joins AstraZeneca from Royal Dutch Shell, where she was VP of downstream external affairs. Previously, she held communication positions at Inchcape and the London Stock Exchange.
SYDNEY—Hill & Knowlton has named Lisa Tait associate director of crisis and issues management and training in its Sydney office. Tait is a former spokesperson for the Australian Consumers’ Association, has worked for Cochlear and the Australian Medical Association and previously worked as a Fairfax journalist.
LONDON—Emirates has signed on as a sponsor of the Rugby World Cup and will be the tournament’s official airline and has retained Bell Pottinger Sport & Sponsorship, to provide public relations support.
LONDON—The Institute of Physics has named Beth Taylor as director of communications. She joins from the U.K. Atomic Energy Authority where she was director of communications and earlier held a range of senior roles at the U.K. Department of Energy. In her new role, she will be responsible for raising the profile of the Institute, as the voice of British physics, with the public, media, government and industry.