BOSTON—Porter Novelli has been named agency of record for business and information technology consulting firm Keane. PN is working with Keane to create and implement corporate and services public initiatives to raise the company’s visibility among senior executives at Fortune 1000 companies. The account will be managed out of PN’s Boston office.
Keane has 7,500 across the United States and in Canada and India, and offers integrated services—including business consulting, application development and integration, and application development and management outsourcing—designed to help clients meet the demands of a challenging economy.
“Keane needed a strategic communications partner that understands our business and the fundamental challenges facing global service providers today,” said Larry Vale, Keane’s vice president, external communications. “We selected Porter Novelli based on the firm’s unmatched experience with IT and management consulting firms, its commitment to senior-level account involvement and global capabilities that can scale to meet our growth and ever changing needs.”