ST. LOUIS—Agency veteran and crisis communications expert Larry Kamer is joining Fleishman-Hillard International Communications as regional director of the company’s West region and a co-chair of the agency’s corporate communications practice. Kamer will have responsibility for the agency’s five offices in California and Oregon.
“Larry brings strong management skills and extensive high-level client counseling experience to one of Fleishman-Hillard’s most important regions,” says Dave Senay, Fleishman-Hillard’s president and chief executive officer. “We’re particularly excited about his ability to strengthen our corporate capabilities in the West. At a time when companies face more and more communications challenges that can really make or break their reputations and their fortunes, this practice area is extremely important to our clients and our firm.”
Kamer will be based in Fleishman-Hillard’s San Francisco office, returning to the Bay Area, where he founded and managed Kamer/Singer Associates, a public affairs and crisis communications specialist firm that was sold to Grey Global Group. More recently, he served as president of North America for Manning Selvage & Lee, based in the firm’s Chicago office.
At MS&L, he led the company’s North American relationship with General Motors, its largest client, and served as a key adviser to Harvard University, DeBeers, Procter & Gamble, Roche, Home Depot, Reebok, and WR Grace. He has also worked with many leading organizations on issues of risk, controversy, and crisis, and advised global brands on major crisis issues, from Jack-In-The-Box Restaurants on a food contamination crisis, to General Motors during a prolonged labor strike, to the Air Transit Association and the Salvation Army on “domestic partners” legislation.
Prior to entering the public relations business, Kamer served as a campaign manager for two U.S. Senate races, in addition to working as a corporate lobbyist and political consultant.
In his new role, he will work FH general managers to expand the firm’s West Coast offices and practice groups, ranging from corporate reputation and crisis management, to technology, healthcare, litigation support, and public affairs.