LOS ANGELES—Porter Novelli has promoted Bill Kolberg to general manager of its Los Angeles office, replacing Steve Jursa, senior partner and global convergence practice leader, who was serving as the acting general manager of the Los Angeles office.
Kolberg will oversee operations of PN LA and will be responsible for the growth of the agency’s business in the greater Los Angeles area. Additionally, he will continue to head the consumer and food practices in the Los Angeles office, where clients include The Jim Henson Company, Weider Nutrition, Danone Waters of North America, Mattel and Oral-B Laboratories.
“Bill has made a tremendous impact on the Los Angles office, and has grown PN’s consumer practice to include clients such as McDonald’s and Krispy Kreme Doughnuts,” said Gary Stockman, CEO of the Americas for the agency.
Kolberg joined Porter Novelli in 1994 to oversee the management of the McDonald’s Operators’ Association of Southern California account, the second-largest McDonald’s marketing cooperative in the nation, numbering more than 600 restaurants.
Jursa has been heading the office since the departure of Dan Orsborn, who left in fall of 2002 after helping to grow the office from number 17 to number 12 on the L.A. Business Journal's rankings.