TRAPPES, FRANCE—Nissan Europe has appointed Eric Laurencier as its new vice president for communications. He replaces Frederique Le Grevès, who was assigned to head Nissan’s communications department in North America. Laurencier will be responsible for product, internal and corporate communications across Nissan’s European operations in 31 countries. He will be based and will report to Dominique Thormann, senior vice president for administration and finance.
Over the past six years, Laurencier has held numerous positions at Coca-Cola France, where since 2004, he was head of the communications and consumer relations department. Prior to Coca-Cola, Laurencier served as Euro Disney’s corporate communications manager from 1995 through 1999, and as a communications consultant from 1992 to 1995.