Lewis PR Adds CIO Role To Focus On Clients And Data
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Lewis PR Adds CIO Role To Focus On Clients And Data

Kevin Braim joins independent PR agency from Regus, where he was head of strategy.

Holmes Report

Lewis PR Adds CIO Role To Focus On Clients And Data
LONDON—Lewis has hired Kevin Braim as the firm's chief information officer, a newly-created role that will focus on data and client-facing IT services.

Braim joins from Regus, where he was head of strategy. Before that, he spent 13 years at research company TNS.

The creation of the role comes after Lewis secured a $27m loan from HSBC to fund its continued expansion. Braim reports to Lewis' CFO James Oehlcke.

"The creation of this new position is a central part of our global client service strategy," said Oehlcke. "The new role will be responsible for creating an IT infrastructure that strengthens our competitive advantage still further."
 
"My plan creates an IT system globally with the emphasis on rapid, flexible trans-oceanic collaboration" added Braim. "My experience is in converting overhead systems into profit centres. It’s not enough for IT to be a shield for the business. It needs to become a sword as well."




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