Locricchio Takes Over as President at John Bailey
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Locricchio Takes Over as President at John Bailey

John Bailey & Associates Public Relations has promoted Sam Locricchio to president of the company. Founder John Bailey will become chairman.

Paul Holmes

TROY, MI—John Bailey & Associates Public Relations has promoted Sam Locricchio to president of the company. Founder John Bailey will become chairman. 

 

Locricchio will direct strategic planning for JB&A’s continued growth as well as with the agency’s clients; Bailey will serve as senior counselor to clients and continue his role on new business efforts. He also will continue his roles with numerous community organizations.

 

Over the past year at John Bailey & Associates, Locricchio has lead the Volkswagen of America account and supervised numerous other accounts including Osram Sylvania and CPU Tech. Earlier, at Chrysler, he managed product launches of the immensely successful Chrysler PT Cruiser and concept vehicle introductions such as the Dodge Tomahawk, Jeep Hurricane and the Chrysler ME Four-Twelve.  Locricchio also has managed public affairs campaigns for clients like Save Michigan Horse Racing Coalition and Traffic Safety Now.

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