SEATTLE—Edelman has hired Will Ludlam as executive vice president and general manager of the firm’s Seattle office. He will report to Curt Kundred, president of the Western region.
Ludlam brings more than 20 years of consumer marketing, technology, crisis and healthcare experience to the firm. Most recently, he served as general manager of Hill & Knowlton’s Seattle office, where he worked on blue chip companies like ExxonMobil, Frontier Communications, TreeTop, KeyBank and Seattle Children's Hospital.
Previously, Ludlam spent 10 years at Porter Novelli, first in Seattle and then elsewhere in the firm’s global network. As managing director of Porter Novelli’s Asia Pacific offices, he expanded the firm into seven Chinese markets. He was also tapped to lead work for the consumer division of Hewlett Packard, at the time the agency’s largest global account.
Earlier in his career, Ludlam held positions with The Rockey Company as well as tech public relations firms KVO (now Fleishman-Hillard) and Waggener Edstrom.
Edelman’s Seattle office employs more than 100 professionals serving clients such as Microsoft, Starbucks, AMD and Best Buy.