Magnet Taps Smith to Lead Washington Office
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Magnet Taps Smith to Lead Washington Office

Euro RSCG Magnet has hired Michael J. Smith as executive vice president, and named him general manager of the firm’s Washington, DC, office.

Paul Holmes

WASHINGTON, D.C.—Euro RSCG Magnet has hired Michael J. Smith as executive vice president, and named him general manager of the firm’s Washington, DC, office.

Smith replaces Phil Armstrong, who left as head of Magnet’s D.C. office and its public affairs practice earlier this year, joining PR21 in a similar role. Magnet entered the Washington market two years ago, through the acquisition of Earle Palmer Brown’s operations there. 

Smith brings 22 years of public relations and public affairs experience to Magnet, including corporate work for Dow Chemical, agency work for both Burson-Marsteller and Edelman Worldwide, and association public affairs work for the Newspaper Association of America and the National Association of Manufacturers (NAM). Smith was most recently managing director and senior vice president of W&P PR in Herndon, Va.

According to Aaron Kwittken, CEO of Euro RSCG Magnet, Smith’s “particular knowledge of
technology public relations, and understanding of the unique $200 billion Washington regional market for government IT, will be a critical component of our growth strategy moving forward.”

Magnet’s office in Washington represents IBM, Northrup Grumman, the U.S. Department of Treasury, United States Geospatial Intelligence Foundation, McDonald’s, and Sharman Networks.

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