Middleberg Picks Up EcoPerks Account
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Middleberg Picks Up EcoPerks Account

EcoPerks, a new e-commerce company that offers consumers the ability to calculate and balance their impact on the planet by contributing to environmental causes, has named the Middleberg Sustainability Group, a division of Middleberg Communications.

Paul Holmes

NEW YORK—EcoPerks, a new e-commerce company that offers consumers the ability to calculate and balance their impact on the planet by contributing to environmental causes, has named the Middleberg Sustainability Group, a division of Middleberg Communications, as its agency of record. EcoPerks has retained Middleberg to execute a strategic public relations program aimed at positioning the company as a credible and highly visible brand among a wide range of consumer groups.

Middleberg “demonstrated a unique expertise that bridged the gap between critical environmental issues, business strategy and brand communications,” according to Donna Boesky Mastropasqua, CEO of EcoPerks. “Its enthusiasm and passion for not only my company, but the challenge of climate change made it the natural choice.”

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