NEW YORK—Burson-Marsteller has promoted JeanAnn Morgan to U.S. healthcare practice chair. Morgan, who most recently was managing director and deputy chair, will continue to lead the firm’s team of healthcare professionals while providing hands-on counsel and strategy to the company’s U.S.-based clients. She will report to Ame Wadler, chair of the company’s global healthcare practice.
Morgan joined Burson-Marsteller’s healthcare practice in 1998. She has led many global product launches including the launch of Allergan’s Botox, described by Nielsen as one of the most successful pharmaceutical product launches in history. Morgan also helped introduce the revolutionary new treatment for rheumatoid arthritis, Enbrel, lauded by Health magazine as one of the top 10 medical advances in 1999.
Prior to joining Burson-Marsteller, Morgan worked at Edelman Worldwide, where she supported the global launch of Pfizer’s Lipitor and managed marketing communications activities for Schering Plough’s Claritin, and Wyeth. She also worked as a legislative assistant for two members of the United States House of Representatives.