MS&L's Lynch Joins Consumer Group at Rogers
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MS&L's Lynch Joins Consumer Group at Rogers

Brenda Lynch, most recently managing director of the Los Angeles office of Manning Selvage & Lee and director of the firm’s North American consumer practice, has joined The Rogers Group as senior vice president of its consumer marketing group.

Paul Holmes

LOS ANGELES—Brenda Lynch, most recently managing director of the Los Angeles office of Manning Selvage & Lee and director of the firm’s North American consumer practice, has joined The Rogers Group as senior vice president of its consumer marketing group.

Lynch has worked on a broad range of consumer public relations campaigns for consumer clients including eBay, LeapFrog, General Mills, Mattel, Sega of America, Nestlé, and General Mills, and spearheaded the development of MS&L’s mom marketing and youth marketing expertise.

Lynch also serves as an adjunct professor in the graduate program at the Annenberg School for Communications at USC, where for the last five years she has been teaching courses in product promotion and crisis management.

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