EAST RUTHERFORD, NJ—MWW Group has hired Jared Hendler as executive vice president, global director of digital and creative services. In a newly created role, Hendler will oversee MWW Group’s Dialogue Digital practice, the company’s wholly-owned digital marketing and social media group and visual branding practice. Hendler will help guide digital communications strategy for a number of the agency’s top clients and will work with MWW Group’s management team to further digitize all practice areas throughout the agency.
Hendler brings more than 20 years of experience to MWW, including senior posts at Edelman and Katalyst, as well as management experience as the founder of two new media start-ups. He has led creative development on a broad range of multinational brands including American Express, Motorola, Sprint, Domino’s Pizza, Mars, Canon Cameras, Panasonic, General Foods, P&G, Dow Corning, Barilla Pasta, Glaxo SmithKline, and Hasbro.
In addition, Seth Rosenstein has rejoined MWW Group as executive vice president, chief financial officer. Rosenstein brings more than 19 years of experience with financial and operations management, including a previous stint as chief financial officer at MWW Group from 2004 to 2009.
Rosenstein has also held senior financial management positions at major global brands including Polo Ralph Lauren and the National Basketball Association. During his tenure as the senior director of finance at Polo Ralph Lauren, Rosenstein managed all of the strategic planning and budgeting activities for the brand's global licensing.