NEW YORK—MWW Group has added Area Development, an executive magazine covering corporate site selection and relocation, the New Jersey Association of Centers for Independent Living to its client roster.
MWW’s economic development practice will work with Area Development to position its content, website and editorial staff as leading resources for executives in search of new site locations and economic development agencies seeking to drive investment into their localities. In addition, MWW Group will drive a targeted media relations campaign to raise awareness of the magazine’s Gold & Silver Shovel Awards and to promote the magazine’s FastFacility.com, a new database site search tool.
For the NJACIL, MWW will handle a Promoting Self-Advocacy program that offers individuals with disabilities guidance in achieving and maintaining independent lifestyles. MWW’s public affairs division will provide public advocacy support, which includes education and outreach to key New Jersey legislatures and community influencers to boost awareness for the program. Additionally, MWW Group will implement a media relations campaign targeted toward business, education and philanthropic media.