NASA Creates New Office of Communications Planning
Charting the future of public relations
Holmes Report
CEO

NASA Creates New Office of Communications Planning

The National Aeronautics & Space Administration (NASA) is creating a new office of communications planning to focus on “new and innovative ways to engage and inform a broader cross-section of the American public about NASA activities.”

Paul Holmes

HOUSTON—The National Aeronautics & Space Administration (NASA) is creating a new office of communications planning to focus on “new and innovative ways to engage and inform a broader cross-section of the American public about NASA activities” through the development of new technology and tools, enhanced outreach mechanisms and key partnerships. The group will also develop long-term communication strategies and plans for increasing public awareness and understanding of NASA and its missions.

NASA administrator Shana Dale has named senior advisor Robert Hopkins as assistant administrator of the new office. Prior to joining NASA, Hopkins served as associate administrator of public affairs for the U.S. Environmental Protection Agency and previously directed communications for the Office of Science and Technology Policy, where he was responsible for managing media relations, providing strategic communications support and coordinating communications on science and technology issues across government agencies.

 

View Style:

Load 3 More
comments powered by Disqus