LONDON—Robert Phillips, one of the two founding partners of Jackie Cooper PR, acquired by Edelman in May of 2004, has been named chief executive of the Edelman companies in the U.K. with immediate effect. His partner, Jackie Cooper has been named U.K. creative director, working across all London practice areas, and will serve as vice chair of Edelman U.K.
Susan Eastoe, formerly deputy CEO of Edelman London and managing director of the public affairs division in London and Edinburgh, extends her role as deputy CEO of the Edelman companies in the U.K. Pamela Fieldhouse, previously a director in the corporate practice at Edelman, is promoted to managing director, corporate, and Alex Bigg is promoted to managing director, public affairs. Susan Eastoe will continue her practice role but will also spend more time working alongside Phillips to develop more cross-practice, cross-company initiatives and client programmes.
A further development sees Simon Nayyar, currently vice chairman of Edelman Public Affairs in London, extend his role with a broader European remit, working alongside Edelman offices in Brussels and with Edelman public affairs affiliates across Europe.
The moves follow the decision to formally merge the previously distinct P&L and business groupings of JCPR and Edelman London, three years after the acquisition of JCPR, although the JCPR brand will remain and will continue as the consumer arm of Edelman in London.
As part of the new line-up, Edelman’s current CEO, Stuart Smith, has left the company.
Says David Brain, president & CEO of Edelman Europe: “The acquisition of JCPR in 2004 has proved to be possibly the best PR company purchase in recent times: Edelman is almost twice the size it was three years ago, JCPR has grown by 40 percent in 36 months, and we are, as one company and one team, winning both major global, regional and local business.
“However, we felt that maintaining two separate P&Ls created an arbitrary division when many of our clients want us to be totally joined up. Both businesses will be moving into one building in 12 months, but in the meantime we want to be able to deploy the very best specialist talent, regardless of practice area and the old structure was beginning to get in the way of that.”