News Briefs for January 4
Charting the future of public relations
Holmes Report

News Briefs for January 4

V-Day, a global non-profit dedicated to stopping violence against women and girls, has hired Ruder Finn for a series of media assignments.

Paul Holmes

NEW YORK—V-Day, a global non-profit dedicated to stopping violence against women and girls, has hired Ruder Finn for a series of media assignments. The first project handled by the firm was media relations for the Afghan Women’s Summit for Democracy, which was attended by 50 Afghan women leaders. Separately, the firm has been retained by Targus, a leader is mobile computing accessories, for marketing communications. The assignment will draw on Ruder Finn’s consumer and technology practices.
COSTA MESA—ICN Pharmaceuticals has named Alan Charles as executive vice president, corporate public relations, responsible for public, investor and community relations for the company, which markets and distributes more than 800 products in more than 100 countries. He reports to to Milan Panic, chairman and CEO. Charles joined the ICN board of directors in 1986, and before accepting his new appointment served as director of the Institute for Civil Justice at Rand, a think-tank focused on legal issues. Previously, he was vice chancellor for external affairs at the University of California, Los Angeles (UCLA).
BALTIMORE—New Horizons Computer Learning Center has named Stanton Communications to handle public relations and marketing communications for its Baltimore area operations. New Horizons of Baltimore is part of one of the world’s largest IT training companies and provides computer training for corporations, government agencies, and individuals. Stanton was also tapped to handle marketing communications for Marinalife, a leader in Internet-based marine reservation software.
WASHINGTON, D.C.—Karen Waller, former managing director in the Washington healthcare practice at Burson-Marsteller, has joined Garrett Yu Hussein McCabe & Reis as senior vice president, where she will handle public education programs for the firm’s pharmaceutical clients as well as associations and government agencies. At B-M, Waller led the Eli Lilly account, including the company’s Campaign on Clinical Depression, conducted in conjunction with the National Mental Health Association.
NEW YORK—TowersGroup, a public relations and reputation management firm, has been named to represent i-Deal, a technology provider to the financial securities industry founded by Merrill Lynch, Microsoft, Salomon Smith Barney and Thomson Financial.
WASHINGTON, D.C.— Peter Slone is leaving Burson-Marsteller’s lobbying subsidiary BKSH & Associates to become vice president of government affairs at medical devise manufacturer Medtronic. Slone joined Gold & Liebengood in 1984. That firm was later acquired by Burson-Marsteller and merged with Black Manafort Stone & Kelly to become what is now BKSH. He handled several issues for the healthcare industry, including tort reform.
MEBANE, NC—Kidde Residential and Commercial, a leading fire safety products company, has retained Richard French & Associates and its sister advertising agency West & Vaughan to handle advertising and PR in 2002.
NEW YORK—Lou Hammond & Associates has been named public relations agency of record for Our Lucaya Beach & Golf Resort, a recently opened resort on Grand Bahama.
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