News in Brief (February 25)
Charting the future of public relations
Holmes Report

News in Brief (February 25)

Rusty Brashear is stepping down as senior vice president of corporate communications at Motorola, the company he joined in 1987 after serving as deputy press secretary in the Reagan administration.

Paul Holmes

CHICAGO—Rusty Brashear is stepping down as senior vice president of corporate communications at Motorola, the company he joined in 1987 after serving as deputy press secretary in the Reagan administration. He will be replaced by Janilee Johnson, the company’s corporate vice president of communications.
CHARLESTON—The MBC Group, a full-service marketing firm, has joined forces with The Boyd Group, run by air service consultant Michael Boyd, to provide airports with one-stop marketing, public relations and air service development services. The first product of the new alliance is called Air Confidence, and is designed to regain passengers by informing them of efforts to improve safety in the wake of the terrorist attacks of last year.
LONDON—James Thellusson has been appointed European managing director of First&42nd, the management-consulting unit of Edelman Public Relations Worldwide. Thellusson will report to Alison Canning, chairman of First&42nd, and will be responsible for expanding the brand and the business across Europe.
NEW YORK—Nancy J. Friedman PR has been selected to publicize the return of The Ritz-Carlton to New York City with two new hotels: The Ritz-Carlton New York, Battery Park and The Ritz-Carlton New York, Central Park South.
NEW YORK and WASHINGTON, D.C.—Porter Novelli has appointed Glenn Behar, Kate Cronin, Jim Kingsley, Ed Maibach and Michael Ramah as partners of the firm. Behar is an executive vice president in the consumer practice and is a key account leader on the Gillette business. Cronin is an executive vice president in the agency’s health care practice and oversees the Pfizer account. Kingsley, is executive vice president and creative director. Maibach is the global head of social marketing for Porter Novelli, and head of the firm’s Washington healthcare practice. Ramah is Executive vice president and the national director of strategic planning.
WINDSOR, CA—Husband and wife team Jo and Jose Diaz has formed a new marketing and public relations firm, Diaz Communications, that will focus on the wine industry. The couple previously worked in Portland, Maine for WBLM-fm radio, owned and operated by Fuller-Jeffrey Broadcasting. Jose’s career spanned 19 years, ranging from on air personality to vice president of programming.  Jo spent 11 years involved with public relations and community involvement positions. She was also producer and host of programs focusing on health and community issues.
NORCROSS, GA—Kevin Smith has been named director of corporate communications at Saab Cars USA. He will be responsible for the strategic development and management of communication policies and public relations programs in the U.S., as well as for the coordination of the company’s PR activities in Mexico and Canada. Smith returns to Saab after a one-year assignment as assistant director of communications at Cadillac. The company also named Dan Prescott as its western region PR representative. Prescott has worked at Saab’s Norcross headquarters since 1994, in both the PR and marketing departments.
CHICAGO—Dome Communications has added SPSS BI and Arryx to its growing technology practice. The firm will develop customer profiles for SPSS BI, a division of SPSS and a leader in analytical solutions that help people solve business problems using statistics and data mining, and will assist with media relations. The firm will handle overall marketing communications for Arryx, which develops products and processes in the microscopic realm, focusing on microphotonics and biochips.
MINNEAPOLIS—Lou Ann Loeb has joined Morgan&Myers as president of the firm’s Minneapolis office. She was previously an account director at Thomas & Perkins Advertising in Denver, and also worked as a senior vice president and account service director for Creative Resource Center, Minneapolis, and as a vice president and management supervisor at Draft Worldwide in Seattle.
WASHINGTON, D.C.—Fleishman-Hillard has named former U.S. Representative Larry LaRocco as vice chairman of FH/GPC, its government relations subsidiary. LaRocco joins former U.S Representative Rod Chandler, John Cahill, and former U.S. Mint Director Philip Diehl as senior managers of the firm. LaRocco and his son Matthew, who is joining the firm as vice president, were previously with LaRocco & Associates, a public affairs consulting firm with clients including MetLife and the American Bankers Associations—both of which will now be clients of FH/GPC.
OKLAHOMA CITY—Anglin Public Relations and Carovilli Communications have joined forces to create a new firm, Public Relations LAB, that will provide public relations, advertising, marketing and government relations services. The firm will be led by partners Debbie Anglin and Carovilli founder Stephen Lalli, and will represent local clients as well as helping national PR firms access the Oklahoma City market.
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