CLEVELAND—Northlich, an independent brand consulting and communications agency with offices in Cincinnati, Columbus and New York, is acquiring Cleveland-based Public Relations Partners.
The move is designed to positions Northlich to better serve national clients based in northern Ohio, and complements the firm’s existing relationship with one of its largest clients, KeyBank. Northlich serves KeyBank for retail advertising while PRP provides corporate public relations services. The move also strengthens the firm’s corporate and marketing public relations practices.
Richard Miller, president of Northlich Public Relations, says the two firms have worked together as members of the Worldcom public relations network and believes “the fit is natural and compelling.”
As for PRP, “we are joining with an innovative communications firm to deliver more resources for our clients,” said Jim Sluzewski, president and principal. “Northlich and PRP together can offer more robust, comprehensive communications solutions to our clients, particularly in corporate communications and marketing public relations.”
Sluzewski, the firm’s owner, will leave after a transition period to pursue a corporate opportunity. Kathy Taflinger Sluzewski, founding partner, will serve as acting general manager of the Cleveland office and its staff of 10 while the agency recruits a permanent general manager.
Northlich works for clients including Procter & Gamble, Valvoline and the Tobacco Use Prevention and Control Foundation.