NEW YORK---Ketchum has appointed Jonathan Kopp as global director of Ketchum Digital, the firm’s digital media services unit. Kopp was a previously a partner at SS+K, an integrated communications agency, where he provided strategic counsel and developed campaigns involving public relations, public affairs, issue advocacy, crisis management, marketing and advertising across traditional and digital media since 1995.
Kopp was also a member of Obama for
Kopp will oversee the Ketchum Digital Content Shop, the Web design and development, audio and video production, and graphic design and print media unit of Ketchum Digital, along with client service and strategy for the global Ketchum Digital division and the worldwide network of Ketchum Digital consultants. He also will partner with the firm’s word-of-mouth unit, Zócalo Group.
In his tenure at SS+K, Kopp served a broad range of corporate and nonprofit clients, including Anheuser-Busch, Polo Ralph Lauren, Time Warner Cable, and the Bill & Melinda Gates Foundation, among others. Before SS+K, Kopp worked in politics and policy in