Omnicom Reports Flat PR Revenues During Q2 2016
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Omnicom Reports Flat PR Revenues During Q2 2016

PR revenues from Omnicom firms have dropped 0.4% on an organic basis for the year to date.

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Omnicom Reports Flat PR Revenues During Q2 2016

NEW YORK — Omnicom Group, which owns numerous PR firms including FleishmanHillard, Ketchum and Porter Novelli, has reported that its PR revenues were flat during Q2 of 2016.

The group's PR revenue reached $349.6m during the quarter, up 0.1% on an organic basis compared to the same quarter in 2015. Reported growth was 1.1%.

The results mean that Omnicom's PR firms have reported an organic revenue decline of -0.4% for the year to date, at $668.4m.

In a statement, FleishmanHillard CEO John Saunders noted that his firm "is up over last year by one measure or another," across all of its regions.

Earlier this year, Omnicom named Karen Van Bergen to the new role of CEO of its PR operations. The group's PR operations have found sustained growth difficult to achieve in recent quarters.

PR was not the worst performing unit at Omnicom during Q2 2016 (that distinction goes to CRM), but lagged advertising (+7.7%) and specialty (+4.4%). Overall, the group grew global revenues by 3.3% on an organic basis, falling just short of expectations thanks to currency fluctuations.



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