LADERA RANCH, CA—XPR, a California public relations firm launched in May of this year by two former directors at PainePR, has signed three major clients: Insider Pages, an Idealab company based in
Pasadena; Oxford Lodging of San Francisco; and KVH Industries, which manufactures a live satellite TV system for automobiles.
Insider Pages has retained XPR to provide turnkey media outreach support for the launch of dedicated local service in Los Angeles, San Francisco, Seattle and Bakersfield, the first four markets in a planned national rollout.
Oxford Lodging has selected XPR to provide corporate and property-specific PR and marketing communications support, starting with support for the June 2005 purchase by an Oxford Lodging-led investment group of the Sir Francis Drake Hotel in San Francisco.
KVH tapped the firm as its PR agency of record following a national agency search. XPR will provide ongoing media outreach and marketing communications support for the company’s TracVision system. XPR partners Bob Ochsner and Sung Choi worked on the account of KVH partner DIRECTV while at PainePR.