DENVER—Peter Webb Public Relations, which has provided PR counsel to the Colorado Lottery since 1997, has resigned the account. The Lottery will take all PR in house.
The lottery had put both its advertising and public relations business up for bid after an audit by the state’s Department of Revenue found that lottery employees had been accepting meals, rounds of golf and other gifts from suppliers.
New legislation passed last week creates new rules for Lottery employees and suppliers and bars Lottery officials from taking jobs with agency vendors for two years after leaving the Lottery.
According to PWPR president Peter Webb, “Our work at the Lottery has come to a close, and it’s the right time to move on. We’re intensely proud of the award-winning work we’ve done for the Lottery and know that our work has allowed the citizens of Colorado to enjoy the parks, open space and rural improvements provided by the Lottery proceeds.”
Webb says the firm has replaced all revenue provided by the Lottery with new clients and expanded work for existing clients.
Karsh & Hagan, which has handled lottery advertising since the game began in 1982, beat out two other firms to hold on to the business.