Porter Adds McCormick to Digital Communications Team
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Porter Adds McCormick to Digital Communications Team

Porter Novelli has hired Brad McCormick as executive vice president, U.S. digital communications. In this new position, McCormick will oversee the design, development and implementation of Web applications, interactive strategies and integrated campaigns.

Paul Holmes

NEW YORK—Porter Novelli has hired Brad McCormick as executive vice president, U.S. digital communications. In this new position, McCormick will oversee the design, development and implementation of Web applications, interactive strategies and integrated campaigns, working with and through the agency’s strategic planning and research discipline, which originates data driven insights that shape the firm’s client campaigns.

 

McCormick joins Porter Novelli from Ruder Finn Interactive, where he was a founding member and most recently served as senior vice president, director of client services, spearheading numerous digital campaigns, including the redesign and creation of a Web platform for the Council on Foreign Relations, and the creation and management of the U.S. Department of Homeland Security websit.

 

Prior to Ruder Finn Interactive, McCormick was the advertising and creative services manager for Big Apple Circus, where he led design and advertising efforts.

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