LONDON—Weber Shandwick has hired Patrick Harrison, former press secretary at Clarence House and St James Palace, to a senior role in London.
Harrison will join the firm in early 2015 as director of reputation management and strategic media relations.
He departs Clarence House after 14 years. Since 2012, he has served as Prince Charles' press secretary.
“Finding new and engaging ways to communicate in order to protect and strengthen reputation has been at the core of my work for the Royal Family over the past decade," said Harrison.
"I'm thrilled to be able to apply my skills and experience in reputation management and media relations to exciting opportunities with our clients."
Harrison played a critical role in enhancing The Prince of Wales’ and The Duchess of Cornwall’s reputations as well as public understanding of their work. He also managed the 'St Andrews Agreement' which secured a media-free zone around Prince William during his university years.
“Patrick is a uniquely experienced public relations professional who has helped transform communications with one of the most high-profile and often sensitive institutions in the world,” said Colin Byrne, CEO of UK and EMEA Weber Shandwick.
“His strategic counsel, wide experience on high profile stories and events, and modernising approach to communications will be of great value to our clients.”