NEW YORK—RF|Binder Partners has named Jeffrey Zack, a veteran with more than 18 years experience in corporate and crisis communications, financial public relations and business journalism, as senior managing director, responsible for providing strategic insight and managing corporate and financial services clients such as Bank of America and TIAA-CREF.
Prior to joining RF|Binder, Zack served as senior manager, crisis communications & special assignments, for Deloitte & Touche USA, where he developed strategies on corporate reputation management, litigation communications and managed public relations programs for the organization’s vertical industry groups.
Earlier, he was senior vice president at Financial Dynamics and its predecessor agency, Morgen-Walke Associates, where he led investor and media relations programs, including crisis and M&A communications engagements, for clients in the financial services, consumer, retail and manufacturing industries.
Zack began his career in business journalism and was a reporter and editor at American Banker, where he covered mergers and acquisitions, restructurings, and information technology. He also served as assistant managing editor at Business and Society Review.