NEW YORK—Continuing its rebound from a difficult 2009, Omnicom—parent of Fleishman-Hillard, Ketchum, Porter Novelli and numerous smaller specialist firms—saw its revenues from public relations rise by 5.1 percent in the third quarter, from $266 million in the same period last year to around $280 million. Through the first nine months of the year, public relations revenues are up by 6.1 percent, from $798 million last year to $846 million in 2010.
Overall, Omnicom said net income for the third quarter of 2010 increased 5.4 percent to $174.6 million from $165.6 million in the third quarter of 2009. Worldwide revenue increased 5.5 percent to $2,994.6 million from $2,837.6 million in the third quarter of 2009.
Omnicom's net income for the nine months increased 3.1 percent to $581.2 million from $563.5 million in the same period in 2009. Worldwide revenue for the nine months increased 5.9 percent to $8,955.7 million from $8,454.9 million.
The two major French communications holding companies, Publicis Groupe and Havas, also reported decent numbers.
Publicis, parent of the MSL Group agencies, eported consolidated revenue in the third quarter of €1,320 million, up 26.1 percent compared with the third quarter of 2009. Third quarter organic growth was 9.2 percent over the prior-year period. Publicis does not specifically break out PR revenues, but the specialized agencies and marketing services group accounts for about 48 percent of the group’s total revenues.
According to chairman Maurice Levy: "The 9.2 percent organic growth achieved in the third quarter is partly due to an upturn in the global advertising market, but more importantly, it is the outcome of our investment strategy in two high-growth areas, digital and emerging markets.” The quarter saw the acquisition of Indian PR firm 20:20 among other deals.
Havas, parent of the Euro RSCG Worldwide family of PR firms, reported group revenue for the first nine months of 2010 of €1,097 million, up by 12.6 percent over third quarter 2009, with growth of 6.9 percent for the first nine months of the year.