Russell to Lead Edelman San Francisco
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Russell to Lead Edelman San Francisco

Edelman Public Relations Worldwide has named Nicole Russell executive vice president and general manager of its San Francisco office. Russell will be responsible for leading a 30-person team.

Paul Holmes

SAN FRANCISCO, April 30—Edelman Public Relations Worldwide has named Nicole Russell executive vice president and general manager of its San Francisco office. Russell will be responsible for leading a 30-person team and building on Edelman San Francisco’s current portfolio of business in the financial services, consumer, technology and healthcare industries.
 
Most recently, Russell was a senior vice president in the San Francisco office of Boston-based FitzGerald Communications—recently acquired by Brodeur Worldwide—where she led the agency’s financial and crisis communications group. Prior to joining FitzGerald, Russell was deputy general manager of Hill & Knowlton’s New York office and held senior positions at Fleishman-Hillard in New York and Burson-Marsteller in Chicago.
 
Russell’s experience includes guiding clients such as Motorola, Sunbeam, Oxford Health Plans, British Telecom, Cendant and Fujitsu Softek. She has directed crisis and issues management, internal communications, media and financial relations programs for clients in the technology, healthcare and consumer industries.
 
“Nicole’s intensity, business acumen and breadth of corporate communications experience make her the ideal leader for our San Francisco operation,” said Harry Pforzheimer, President of Edelman’s Western Region. “Her fresh approach, combined with the great talent we have currently, will take the office to the next level.”
 
Reporting to Harry Pforzheimer, Russell will work closely with the existing management team in San Francisco. Alison Wertheim, formerly general manager of Edelman San Francisco, will shift her focus to take on a new role as Western Region reputation management practice leader, and will continue to manage key existing relationships, including Gap and Charles Schwab.
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