NEW DELHI—The The Holmes Report has again joined forces with the Public Relations Consultants Association of India (PRCAI) to launch the 2014 SABRE Awards South Asia.
Entries can be made at the SABRE Awards South Asia website, where further guidelines and the entry kit are available. Now in their 25th year worldwide, the SABRE Awards have become a global benchmark for public relations work, attracting more than 2,500 entries across North America, EMEA and Asia-Pacific.
After bringing the Awards programme to India in 2013, the Holmes Report and PRCAI aim to build on that success by evaluating, showcasing and elevating the role of PR in the region.
In particular, this year's edition will bring a broader focus on the South Asian market. Entries will be judged by the region's leading in-house and agency executives, including industry leaders from Pakistan and Bangladesh.
The awards gala dinner will take place on 25 July in New Delhi.
"The SABRE Awards, in just one year, has emerged as a benchmark for some of the best PR campaigns in the India market," said PRCAI president Sharif Rangnekar. "Given the anticipation and a full house in 2013, the awards are set to be bigger and greater in 2014. More importantly, with the inclusion of neighbouring nations creating the South Asia region, the prospects look extremely exciting and a calendar event not to miss!"
The deadline for entries is 28 April, although entries can still be (upon payment of the late fee) until 12 May.
Entries will be judged by a panel of some of the region's most senior in-house and agency executives:
SABRE Awards South Asia Jury
Associate Director – Corporate Affairs
EVP and Director of Public Affairs
Worldwide Vice Chairman and Chief Client Officer
Asia-Pacific Regional Chairman
Global Leader, Corporate Communications
Head of Communications & Community Investment – India
Advisor, External Affairs, World Bank India
Kazi Wahidul Alam
Managing Director and CEO
Triune Group (Bangladesh)
CEO, Madison Public Relations
VP and MD, India, Waggener Edstrom Communications.
Head of Media and Corporate Communications
Managing Director, Text100 India
President and CEO
Edelman Asia Pacific, Middle East & Africa
Chairman, Weber Shandwick Asia-Pacific
Head of Communications
IFC South Asia