WALTHAM, MA—Schwartz Communications has introduced a new podcasting service, which will provide quantifiable measurement of the podcast’s effectiveness as well as the ability to bundle podcasts into a comprehensive Podbook.
The new service also eliminates the need to travel to a recording studio: a Schwartz podcasting team can remotely record, edit and master the podcast. After distribution, Schwartz will work with its clients using its search engine optimization experience and relationships with staff at the top podcasting sites to maximize a podcast’s potential.
“For more than 15 years, Schwartz has helped companies tell compelling stories through the media, analysts, speaking engagements and other channels to realize a market advantage. Podcasts are another great tool companies can use to achieve this goal. This is a logical extension of our core offerings,” says Steve Schwartz, president.