WASHINGTON, D.C.—Barbara Shipley has joined Ruder Finn as managing director of its Washington, D.C., office. Shipley joins the firm after spending the last eight years at Fleishman Hillard, where she served in positions including vice president, group manager, creative director and senior partner and most recently was that agency’s deputy managing director.
Says Richard Funess, president of Ruder Finn/Americas, “This is one of the most significant appointments we’ve made in our Washington office. The reputation of Barbara Shipley as a generator of new business activity and her ability to manage teams from the creative process through program implementation is well documented. She knows Washington, she understands consumer issues and is tenacious in building communications programs that fit the needs of government agencies, corporations and NGOs.”
Shipley says she was attracted to the firm’s strong brand, impressive heritage, team-oriented culture and commitment to client service. “This is an exciting time for the Washington office and the company clearly recognizes the potential in this dynamic market,” she says. “I’m looking forward to expanding the operation’s portfolio and helping Ruder-Finn take its rightful place in the Washington market.”
Shipley replaces Craig Martin, who left Ruder Finn in February to become chief operating officer at Ogilvy Public Relations’ Feinstein Kean Healthcare subsidiary.