NEW YORK—Heidi Sinclair is joining Weber Shandwick as president of the firm’s global technology practice. Based out of her native Seattle, Sinclair begins immediately, reporting to Weber Shandwick’s president Andy Polansky.
Most recently, Sinclair headed Heidi Sinclair & Co, a marketing communications and philanthropic consulting firm. Before that, she was the chief communications officer for the Bill & Melinda Gates Foundation where she oversaw global communications and was a member of the foundation’s management committee. Previously, Sinclair had been CEO for Burson-Marsteller in Europe, Middle East and Africa with operational oversight across Central and Eastern Europe, Africa and Russia.
While at Burson-Marsteller, she had also been global chair of technology and spearheaded global teams working on technology clients—including SAP, HP, Sun Microsystems and Apple—in more than 50 countries.
In addition, Sinclair’s background includes having founded two companies and built several new businesses within corporate structures. Sinclair frequently writes and lectures about branding and the future of media, is a regular commentator on CNBC and CNN, and authors a blog for The Huffington Post.