NEW YORK—Sisters Elissa and Jessica Kravetz have joined forces to form Kravetz & Company Public Relations, a new firm with offices in New York and Los Angeles.
Elissa Kravetz began her career in PR as a marketing intern at shoe industry giant Steve Madden and rose to become director of PR before joining the fashion and beauty division of bi-coastal lifestyle public relations firm, People’s Revolution, working with clients including Agent Provocateur, Petro Zillia, Vivienne Westwood, J. Lindeberg, Y & Kei, and Alvin Valley. In 2004 she launched fashion, beauty and lifestyle public relations Agency Spin Shoppe PR.
Jessica Kravetz got her start in PR as a fashion and lifestyle intern at Susan Blond and worked in the fashion and beauty department at Alison Brod Public Relations, working on accounts such The Gap, Kooba Handbags, eLuxury, Matrix Haircare and L’Occitane. She also worked at Whisper PR before opening the New York office of Spin Shoppe PR.
Clients of the new firm include 2 B Free, Prive Salon, Ona Spa, Lockheart Handbags, The Orlando Hotel, and Polkadots and Moonbeams Vintage & Contemporary boutique.