WASHINGTON, D.C.— APCO Worldwide vice chairman Larry Snoddon has been named chief executive officer of the firm’s Asia region, with Nelson Fernandez promoted to replace him as managing director of the firm’s New York office. Snoddon replaces Chris Murck, who served as CEO of the Asia region since 2005, and will take on a new role as a senior counselor, continuing to serve as a vice chairman in Asia and member of APCO’s international advisory council.
Prior to joining APCO in 2002, Snoddon was vice chairman and a member of the executive committee and board of directors of Young & Rubicam, as well as a member of the board of its Burson-Marsteller division. Immediately prior, he served as the worldwide president and chief executive officer of Burson-Marsteller.
Murck joined APCO in 2001 and during his tenure was elected as chairman of the American Chamber of Commerce in China in 2002 and 2003. He subsequently served two years as a director of the Bank of Shanghai. He is currently an independent director of J.P. Morgan Chase (China) Company Limited and a trustee of the Yale-China Association.
Prior to his arrival at APCO in 2005 as senior vice president, Fernandez worked at Burson-Marsteller for 12 years, where he worked for both the North America and Latin America regions in the health care, public affairs and corporate practices.