Charting the future of public relations
The Comms World At Davos 2015
Arun Sudhaman
Holmes Report
President/Editor-in-Chief

The Comms World At Davos 2015

Numerous PR and marketing industry bigwigs are making the pilgrimage up the magic mountain this year.

Arun Sudhaman

The Comms World At Davos 2015

Like no other event, the annual World Economic Forum in Davos provides us with a compelling reminder of how the language of public relations has well and truly penetrated the boardroom.

The importance of trust, the requirement for authenticity, the need to marry profit and purpose — these are all issues that effectively form core elements of the Davos agenda. Whether they amount to genuine change, amid stark income inequality, is another question altogether.

Accordingly, it is no surprise that communications and corporate affairs directors are out in force at the summit, joined by numerous heads of public relations firms big and small.

Thanks to an some excellent work from Quartz, I again researched exactly who is on the official attendee list. The results are below, and demonstrate the event's geographic diversity and its ability to attract senior figures from the corporate and agency worlds.

Bear in mind that these are only official Summit attendees, there will be many more industry names taking part as 'unofficial' delegates. Here is my working list, do let me know if I've left you off:

In-house

Brent Bergeron
Senior Vice-President, Corporate Affairs
Goldcorp Inc.

Lise Kingo
Executive Vice-President, Corporate Relations
Novo Nordisk A/S

Jee-Young Park
Vice-President and Head, Corporate Marketing
Hanwha Group

Mariam Al Foudery
Senior Vice-President, Marketing, Communications and Corporate Social Responsibility
Agility

Elaine Weidman
Vice-President, Sustainability and Corporate Responsibility
Telefonaktiebolaget Ericsson

Jonathan Seabrook
Global Head of Corporate Affairs
Syngenta International AG

Charlotte Lambkin
Global Corporate Relations Director
Diageo Plc

Steven Kelmar
Executive Vice-President, Corporate Affairs, and Chief of Staff to the Chief
Executive Officer
Aetna Inc.

Scott Ratzan
Vice-President, Global Corporate Affairs
Anheuser-Busch InBev NV

Devry Boughner
Vorwerk Vice-President, Corporate Affairs
Cargill Incorporated

Jane Bomba
Senior Vice-President and Chief Sustainability, Investor Relations and Corporate Communication Officer
IHS

Ted Smyth Executive Vice-President, Corporate Affairs
McGraw Hill Financial

William Sheedy Global Executive, Corporate Strategy, M&A, Government Relations
Visa Inc.

Stephan Heimbach Head, Communications and Government Affairs
Siemens AG

Enrico Manaresi Global Director, Communications and Media Relations
Technogym SPA

Mette Fossum Beyer
Chief Communications Officer
REMA 1000

Andrey Shtorkh
Member of the Executive Board; Director,
Strategic Communications
Renova Group

Natalia Germanova
Vice-President and Director, Marketing and Communications Department
Sberbank Russian Federation

Helena Norrman
Chief Marketing and Communications Officer
Telefonaktiebolaget LM Ericsson

John Murray
Group Communications Director
Prudential Plc

Keith Weed
Chief Marketing Communications Officer
Unilever

Tony Cervone
Senior Vice-President, Global Communications
General Motors Company

Rachel Whetstone
Senior Vice-President, Communications and Public Policy
Google Inc.

Kathleen Matthews Executive Vice-President and Chief Global Communications and Public Affairs Officer
Marriott International Inc.

Clyde C. Tuggle
Senior Vice-President, Chief Public Affairs and Communications Officer
The Coca-Cola Company

Neill Coleman
Vice-President, Global Communications
The Rockefeller Foundation

Luella Chavez D'Angelo
Chief Communications Officer
The Western Union Company

Hubert Loiseleur des Longchamps
Senior Vice-President, Public Affairs
Total

Niklas Gustavsson
Executive Vice-President, Sustainability and Public Affairs
AB Volvo

Rosemary O'Brien
Vice-President, Public Affairs
CF Industries Holdings Inc.

Lebogang Keolebogile Maruapula
Public Relations Officer
Botswana Tourism Organisation

Consultancy

Lord Mark Malloch-Brown
Chairman, Europe, Middle East and Africa
FTI Consulting

Steven H. Gunby
President and Chief Executive Officer
FTI Consulting Inc.

Matthew J. Harrington
Global Chief Operating Officer
Edelman

Richard W. Edelman
President and Chief Executive Officer
Edelman

Robert Flaherty
President and Chief Executive Officer
Ketchum Inc.

Kathy Bloomgarden
Chief Executive Officer
Ruder Finn Inc.

Margery Kraus
Founder and Chief Executive Officer
APCO Worldwide Inc.

Roland Rudd
Chairman
Finsbury

Miles Young
Global Chief Executive Officer
Ogilvy & Mather

Sir Martin Sorrell
Chief Executive Officer
WPP Plc

Michael I. Roth
Chairman and Chief Executive Officer
Interpublic Group

John Wren
President and Chief Executive Officer
Omnicom Group Inc.

Serge Dumont
Chairman, Asia-Pacific; Vice-Chairman
Omnicom Group Inc.

Maurice Lévy
Chairman and Chief Executive Officer
Publicis Groupe SA

Olivier Fleurot
Chief Executive Officer
MSLGroup

Nigel Morris
Chief Executive Officer,
Dentsu Aegis Network Americas, Europe, Middle East and Africa

Jerry Buhlmann
Chief Executive Officer
Dentsu Aegis Network Ltd United Kingdom

Valerie Scoular
Group Human Resources Director Dentsu
Aegis Network Ltd

Tim Andree
Executive Chairman
Dentsu Aegis Network

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