WASHINGTON, D.C.—Three veterans of Powell Tate—Amanda Deaver, Dale Foley and Dale Leibach—have joined together to form their own strategic communications and crisis management firm, Prism Public Affairs.
Foley was previously press secretary for Rep. Richard Gephardt for 12 years and later became an administrative assistant for Sen. Tom Harkin. He also lobbied for Northwest Airlines, and was a managing director at Powell Tate for the past two years.
Leibach, a former aide to President Carter and to Harkin, was Powell Tate’s first chief operating officer. He left in 2000 to advise then-Sen. Robert Torricelli during the senator’s ethics investigation. Most recently he was a managing director at Cassidy & Associates.
Deaver is the daughter of former Reagan aide Michael Deaver, and has experience at Advocates for Youth and Children’s Express as well as Powell Tate.
Prism will “help clients navigate through the complex intersection of public policy and public perception, providing strategic communications counsel when it matters most,” the principals say. “Prism Public Affairs is a different kind of communications consulting firm – nimble, responsive and resourceful.”
Services will include strategic communications counsel to clients advancing legislative and regulatory priorities, facing litigation or crisis, and managing public policy campaigns.