ATLANTA—Trevelino/Keller Communications Group has added two brands from parent company Engineered Conversion Systems to its green, business-to-business and lifestyle practices: EcoPath, the world’s first 100 percent perpetually recyclable commercial entryway matting solution; and GameDay Rugs, which manufactures high-quality, decorative sports-licensed rugs for loyal fans who take pride in their favorite teams.
“Our business model has many moving parts. As such we knew we needed an agency partner that not only understood all of our verticals but also how to effectively reach our target audiences in a way that made an impression,” said Jack Lindsay, vice president of sales of ECS. “Trevelino/Keller’s body of work and versatility of integrated services made it the one-stop shop for us and our products.”
Trevelino/Keller will deliver fully integrated marketing campaigns including branding, design, interactive and public relations.